The audience is a group of people who watch the product for example they watch the film or read the advert.
You can put these people in groups depending on who they are. Demographic, is the physically differences between people e.g. gender,age,beliefs, social class.
You can grade these people:
You can also put people into groups depending on their interests, values, personality. This is called Psychographic.
They can also be put into groups:
No comments:
Post a Comment